This contribution reflects on the concept of anthropological- cultural transformation in the scenario of Italian culture, as a "pathology" produced by a series of concauses such as total industrialization and consumerism, phenomena that have led to a state of cultural homogenization of Italy. These issues in the contemporary influence the field of design that, with the support of anthropology and sociology, could start a revision of the foundations of the discipline. The crisis of the last twenty years that has affected the distribution sector and that has seen the closure of furniture stores in big cities, recording instead the success of IKEA and online sales, is a signal that can no longer be ignored.
SOUTHERN IDENTITY
CLAUDIO GAMBARDELLA
2021
Abstract
This contribution reflects on the concept of anthropological- cultural transformation in the scenario of Italian culture, as a "pathology" produced by a series of concauses such as total industrialization and consumerism, phenomena that have led to a state of cultural homogenization of Italy. These issues in the contemporary influence the field of design that, with the support of anthropology and sociology, could start a revision of the foundations of the discipline. The crisis of the last twenty years that has affected the distribution sector and that has seen the closure of furniture stores in big cities, recording instead the success of IKEA and online sales, is a signal that can no longer be ignored.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.