A precious territorial network: Alkimiya mag jewelry design maps

Since 2014, the Department of Architecture and Industrial Design of the University of Campania “Luigi Vanvitelli” has been implementing application projects developed in an academic and commercial context of national and international interest by the research group of the writing professors and doctoral students. on jewelery design in relation to cultural heritage. The results obtained have made it possible to sign an agreement with the OROMARE Goldsmith Center of Marcianise and the establishment of ALKIMIYA MAG, a popular scientific magazine on the topic of precious published by Gem-tech (Gemological Institute), whose scientific contributions are carried out in synergy also with Officina Vanvitelli Fashion and creative hub. ALKIMIYA MAG describes precious jewels for their economic value and the value linked to a careful design process and collective work aimed at integrating training, research and cultural heritage. Through an interdisciplinary networking methodology between institutions, schools, companies, districts, associations and museums in the sector, ALKIMIYA MAG maps a network to support the territory and cultural development for an international dissemination of the jewelery industry. The project, developed through a digital platform and a dual format magazine, also aims to enhance the skills of the young graduates involved and the product placement of companies.