In this paper we focus on the issue of pervasive applications and service development supporting cultural heritage. Modeling and creation of unified, structured and extensible artwork badge, here referred as booklet, represents the base to exploit such structured information as the building block for innovative amazing and more involving multimedia fruition paths in the cultural heritage domains. So we propose an integrated approach to cover multiple issues represented by: (i) enriching the collection of available information about artworks, from domain experts and wellassessed sources; (ii) structuring of such heterogeneous information in a unified model; (iii) stimulating into no expert and, more generally, common people the attitude to take care and valorize cultural richness and goods, by the way of involving them to actively contribute to the composition and enrichment process of the artworks information and of proposing innovative and pervasive ways to enjoy cultural goods, even through the means of social networks channels and explicit feedback system. Common people’s and domain experts’ precious contributions have to be verified, merged, homogenized and structured to become knowledge, in the form of a booklet. To collect such data, there’s the need to provide proper tools to people and new kinds of presentation and fruition experiences. In this perspective, we propose a prototypal framework architecture, organized as a Service Oriented Architecture (SOA) and focused on the modeling of knowledge and on the orchestration of a set of software services involved in the verification, merging and homogenization of different kinds of retrieved data.
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