Workshops # 7. Urban art as Social & Cultural Sustainability

The subject of study is developed in multidisciplinary form. From the point of view of graphics analysis and expression, the languages and techniques of putting murals in the cities and suburbs will be examined. The intent is to study: the relationship between surfaces and volumes; shape and the image displayed to highlight its geometric representation methodologies; the aesthetic languages used by street artists in relation to the poetics of urban regeneration. From the point of view of urban economics, it is particularly interesting to check the different impacts that street art is having in these realities (as for example, in New York or London, where the impacts also on the real estate market has long been verified), where urban regeneration processes find in this new form of graphic communication a mode of intervention in the pursuing of physical, social and economic sustainability, in alternative to the public administration intervention (still too inert). In this perspective the workshop analyzes what is happening in some peripheral districts of cities as, for example, Naples, with particular reference to the Ponticelli and Scampia-Marianella districts, 8th Municipality. This neighbourhood has a large territorial extension and nowadays represents the gateway to the city from the north. Over recent years, there has been an intense growth of street art in Scampia. The results have been investigated through visits as well as interviews with the street artists involved in the urban requalification and the art project for the Underground Line n. 1 stations.