BONETTI, Enrico
BONETTI, Enrico
Dipartimento di Economia
"Tell me the good of your territory: exploring corporate heritage enhancement and storytelling as elements of destination marketing"
2023 Garofano, A.; Masiello, B.; Izzo, F.; Bonetti, E.
Applying blockchain to quality food products: a marketing perspective
2024 Bonetti, Enrico; Bartoli, Chiara; Mattiacci, Alberto
Are traditional food products valuable? David vs. Goliath: evaluating performance of media strategies for Italian food excellence
2015 Bonetti, Enrico; Simoni, M; Mattiacci, A.
Attracting R&D foreign direct investment through an evolutionary model of place marketing. The case of Ireland
2014 Bonetti, Enrico; Masiello, Barbara
Attracting R&D Foreign Direct Investments: An Interpretative Model for the Policy Agenda
2014 Bonetti, Enrico; Masiello, Barbara
Attracting R&D foreign direct investments: an interpretative model for the policy maker agenda
2014 Bonetti, Enrico; Masiello, Barbara
Ballerette: come riportare il prodotto al centro dell'offerta
2024 Bonetti, Enrico
Bicicletta e turismo in Italia. Un processo co-evolutivo.
2021 Izzo, F.; Ferraretto, A.; Bonetti, E.; Masiello, B.
Book influencer: dalla passione per i libri ad una nuova professione in ambito culturale. Evidenze da un caso esplorativo
2020 Garofano, A.; Izzo, F.; Masiello, B.; Bonetti, E.
Book of Abstracts - 13th International Circle Conference
2016 Bonetti, Enrico; Daniella, Ryding
Building, managing and promoting place brands
2012 Bonetti, Enrico; Masiello, Barbara
Capacità relazionali e competenze tecnologiche come veicolo per l’innovazione continua: il caso Jaked
2011 Bonetti, Enrico
Casi di Marketing (vol. 8)
2012 Bonetti, Enrico
Combining top-down and bottom-up approach: the morphing characteristics of territorial governance
2011 Bonetti, Enrico; Simoni, M.
Communication patterns to address the consumption of PDO products
2020 Bonetti, Enrico; Mattiacci, Alberto; Simoni, Michele
Communication strategies for Italian food excellence
2014 Bonetti, Enrico; Simoni, M; Mattiacci, A.
Consumatore e servizi. Un modello di marketing a rete
2004 Bonetti, Enrico
Creative tourism and cultural heritage: a new perspective
2014 Bonetti, Enrico; Simoni, M; Cercola, Raffaele
Customer partners of the insurance enterprise
1996 Bonetti, Enrico
Dalle leve del marketing mix al mix delle leve di marketing
2012 Bonetti, Enrico